How Social Media is changing E-commerce and the world

Facebook, Friendster, Twitter are the examples of social media. But, what is social media? Social media is a category of online media where people are talking, participating, sharing, networking, and bookmarking online. It is very useful and easy for everyone to share their own ideas, photos, videos, likes, dislikes throughout the world. Everybody can find friends, business contacts and become part of a community or a brunch of different communities.

How social media generate revenue? Social media assisted revenue per share to generate the revenue. For example, someone tweets a product and then places an order, then Twitter will generated $ 26.12 from that order.

Now, let’s look at the topic talking about “how social media is changing e-commerce?”
First of all, social media cans exposure to new products. New products are being released everyday and it is hard to keep up with. By digging into our profile, social media website can recommend products to us every time we shop in their shop. Undoubtedly many of these suggestions will involve products we have not heard about or we had previously never considered purchasing until then.

Next, social media bring users to social incentives for purchasing. Wanting new and better things others already have is a powerful factor in purchasing behaviour. Many of us want the latest and greatest; and this desire increase when the people we know having it. So, many customers are purchasing due to social incentives.

Then, how is social media changing the world?
Social media will make information universal. Anyone in the world now has access to the totality of human knowledge. If this sound hyperbolic, just imagine how likely it was for a kid in a third world country to read classic literature a decade ago. Besides, education nowadays is becoming a global right for all people and social media makes it easier for both children and adults to communicate with each other and learn about the world at large.

Lastly, social media has changed the way we communicate. It becomes easier for us to communicate with each others as compared to last time. Businesses used social media to communicate directly with their customers. They can obtain feedback and ideas, monitor conversations about their businesses and let their customers know that they are genuinely interested in them. If utilized and kept current, social media can greatly aide how businesses access their customers, market their products and allow businesses to establish essential customer relationships. As a business tool, social media have great potential, changing the way many businesses opera.


http://socialmediatoday.com/david-amerland/344152/how-social-media-changing-world